Website designs that reach potential customers and satisfy search engine requirements

Your website is the visitor's first impression

Think of your website as a shop window with a difference.

It's open 24 hours a day, 365 days a year, and it extends your trading area beyond your geographical location.

But the prettiest website in the world will not succeed unless it attracts visitors. Success on the internet depends on two crucial factors:

The content of your website must solve your visitor's problems.
You must have visitors.

We make the first impression count

You never get a second opportunity to create a first impression so it's important to get it right the first time. Here's how we do it:

Our web designs use the latest technology to keep pace with constantly advancing internet browser specifications.
We write meaningful page titles and descriptions in the HTML code.
We write content that will sell your product or service to visitors.
Our HTML code is fully optimised for search engines (SEO).
We promote your website to all the major search engines, i.e. Google, Yahoo! and others.
We monitor the website's performance and maintain the content to keep it fresh.

Words are most important

Visitors to your website will see the words and the pictures but search engine robots only see words. The secret of good design is to strike the right balance between the two so search engines are given additional content in the form of metadata which helps them to classify the information on the page.

We aim to convince your human visitors that your product is just what they need and we give them the opportunity to make contact with you via an online form. If we are developing an eCommerce site then we try to persuade them to buy online.

Understanding your business

Although we have many years of business experience, we research your product thoroughly so that we understand how your business works. Then we analyse your competition to establish who we have to beat in the search engine rankings.

Designing your website

We then develop a unique style for each customer using a well-proven formula that has brought success to our other clients. The resulting website has a clean, consistent look with a navigation system that makes it easy for visitors to find the information they need.

Visual effects

Pictures are mainly used to add aesthetic effects for your visitors and they can be manipulated so that the visitor experiences some activity or interactivity. We may, for example, give the visitor the opportunity to view a larger representation of a thumbnail image - click the small picture on the right to see how this works.

Special Effects

We now develop all our websites using XHTML rather than basic HTML. This ensures that the pages can be properly rendered by all modern browsers.

As browser technology continually improves, we are also able to use other programming languages to heighten the visitor's viewing and usability experience.

In this Web Design section you can learn more by clicking the links below:

If you're not technically minded you may wish to move straight to our Internet Marketing Section to see how we promote your website.

Good web design is crucial to your success